about us

Our story

X M Beauty was started in 2021 when I was just four months postpartum after having my beautiful daughter, Xena Marianne Butler, Hence where X M B came from!

I had just gone through a very painful seperation with a newborn and moved to a different state with my sister. Around 4 months postpartum, I went in to brush my hair and clumps of hair began to fall out. I was devastated. Every day after as I would comb my hair for the day more and more hair began to fall out. In the past, before motherhood I was one to always make up concotions in my kitchen, so that was my first thought to grow my hair back.

After trial and error, I created our now, best selling hair growth oil! It took me a long time to get the formula right, but all good things take time! After I accomplished that I decided to make a leave-in conditioner. I spent so much money on products at Walmart and Target, but nothing seemed to really get my hair right, and since I became a mom I wanted to take a more natural route. I began researching everything I could and then got to work. Oh, I failed time and time again chucking product into the wastebin after defeat, until one day I made some leave- in conditioner and it looked and felt right! I placed it in the bathroom for my sister to try it. I lied accross my bed after a long day and later that evening I heard my sister coming down the hallway saying " Tina, Did you make this leave-in?" I said "yes" and as she was putting it through her hair she said" this is the best stuff I have ever used!" of course I was ecstatic! I had finally did it.

I started giving it to my friends and family and I consistently got the same reactions. So I began selling my products and that is how X M Beauty was birthed.

If you're wondering about all the other handmade items well, this is the story! I was deep into postpartum and working nights, while also nursing my daughter. I felt like I was losing myself. I wanted something for me so I asked my sister if I could borrow her old sewing machine sitting in our attic. she said " sure, lets see how long this would last" well, three years later I am still going strong, and she still despise sewing with a passion. I learned how to sew through YouTube. It was so relaxing to me. When the machine didn't work I would go on YouTube and troubleshoot the problem and I got really good at it! The first thing I started out making where scrunchies, Boy, you should see the first one I've ever made! But I didn't give up! I practiced and practiced until now, I get people asking if my items are "actually" handmade!

I'm so excited for my business and I am so thankful to each and every person who has purchased from me or simply just supported my brand! I have lots of things planned and I cannot wait for you guys to experience it all! Thank you so much for being here!

xoxo, Tina

Moisturizing leave-in conditioner

So light & creamy. Our leave-in conditoner is a natural detangler! Made with all natural products, this moisturizer is perfect for any hair types!

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Hair growth oil

Made with nine pure single ingredient carrier oils. We do not have any herbs or essential oils in the old blend. Perfect for anyone with sensitive scalp.

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